What We Delivered
An Automated Training & Sales Platform
We built a modern, easy-to-use website that supports:
- E-commerce sales of Emmi-Pet products and accessories
- Automated order processing and customer notifications
- A central hub for customers to purchase training and supplies
Live Webinar Ticketing with Automation
For live Zoom events, the site includes:
- A calendar of upcoming training sessions
- Online ticket sales for each event
- Automatic emails sent to customers with course details and Zoom access
- No manual follow-up required
This removed the need to manage orders, payments, and emails manually for each session.
Transition to On-Demand Training (LMS)
We also encouraged Emma to pre-record her training so it could be sold as an on-demand course.
Initially, both live and pre-recorded options were available. Over time, it became clear that:
- Customers strongly preferred pre-recorded training
- Learners could watch and download content at a time that suited their business hours
- Emma no longer needed to deliver training live
As a result, she transitioned fully to the LMS model, creating a scalable and highly efficient training system.